Mo' Modals, Mo' Problems
20+ years crafting experiences that solve real problems through strategic design and human-centered thinking.
I'm a design leader who helps teams create products that matter while growing the next generation of designers.
My approach combines two decades of hands-on experience with strategic leadership. From research and wireframing to prototyping and team development, I believe that informed decisions are the foundation of exceptional products.
Currently exploring how AI can amplify human creativity in design workflows, experimenting with agents, subagents, and skills in Claude Code and building side projects with all sorts of tools and LLMs.
"Crafting experiences that solve real problems in a simple way—through research, iteration, and genuine human understanding."
I build teams that think critically, challenge assumptions, and grow together toward excellence.
Design is a business tool. I align creative solutions with real objectives to deliver measurable impact.
Every design decision starts with understanding the humans behind the screen—their needs, frustrations, and aspirations.
Great work comes from continuous testing, learning, and refining. Perfect is a direction, not a destination.
General Assembly
Developed and delivered UX design curriculum, helping 200+ aspiring designers launch their careers in tech.
The Guardian London
Taught user experience and digital design principles to 200+ professionals across media and publishing.
Interested in discussing a project, opportunity, or just want to share design ideas? I'd love to hear from you.