20+ years crafting experiences that solve real problems through strategic design and human-centered thinking.
I'm a design leader who bridges strategy and execution—helping teams create products that matter while growing the next generation of designers.
My approach combines two decades of hands-on experience with strategic leadership. From research and wireframing to prototyping and team development, I believe that informed decisions are the foundation of exceptional products.
Currently leading design teams at HackerOne, exploring how AI can amplify human creativity in design workflows.
General Assembly
Developed and delivered UX design curriculum, helping 200+ aspiring designers launch their careers in tech.
The Guardian London
Taught user experience and digital design principles to 200+ professionals across media and publishing.
Senior Design Manager, Product Design
"Crafting experiences that solve real problems in a simple way—through research, iteration, and genuine human understanding."
Every design decision starts with understanding the humans behind the screen—their needs, frustrations, and aspirations.
Design is a business tool. I align creative solutions with real objectives to deliver measurable impact.
Great work comes from continuous testing, learning, and refining. Perfect is a direction, not a destination.
I build teams that think critically, challenge assumptions, and grow together toward excellence.
Interested in discussing a project, opportunity, or just want to share design ideas? I'd love to hear from you.